Course Details

This Event Management Course & Training programme provides highly participative activities to lead delegates through the process of managing an event, from concept and planning to execution and evaluation.

Objectives:

• To understand the role of an event manager
• To learn basic planning and organizing skills to ensure an event completes on schedule
• To understand the role of events in the context of integrated marketing communications
• To explore creativity in designing event concepts
• To understand the importance of managing teams
• To examine the use of cost control mechanisms
• To review the importance of sustainable event planning
• To learn the value of contingency planning
• To understand the importance of post-event evaluation